Another Niche Finding Method
Hi evereyone
Just the other day I was researching some new new products online, this research consisted of looking in forums to see if there are particular groups of people interested in a specific product or niche.
By looking in forums and checking out how many people have posted comments and replies to questions, you get a good idea of the size of your market and how passionate they are about their niche.
Then, the same night my wife and I went shopping in the local supermarket. I thought I would browse the magazine section. Then it hit me! Here was a great untapped resource! A source for finding groups of people who are passionate, groups of people who share interests and hobbies. There were magazines on photography, fishing, motorbikes, cycling, computers, the list goes on!
If publishers are willing to spend thousands a month releasing magazines for these groups of people, then we know these groups of people are already interested in these topics and therefore the products we have to offer. This saves you time and ultimately MONEY!
Another thing which I considered, is the fact we could advertise our products in these publications. We already know people are interested in these topics, so it is the easiest way to reach a large market with just one advertising method.
We will have a look at magazine advertising in our next blog.
Until next time
Dave

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