Hi Everyone

This post is about residual passive income, in other words you find a customer once and paid again and again.

The majority of marketers are now starting to focus on residual income, the smart marketers know that it is just as easy to find a customer who is willing to pay you a monthly fee as it is to find a one off sale.

The nice thing about residual income is that once you have built up your business, you will get paid regardless of whether you are working or not.

If for instance you build up a customer base of 1000 customers and each one of these is paying you £10 per month then you start that month with £10,000 in the bank, this is a nice place to be for any business as your residual income will cover the cost of any over heads leaving you to concentrate on building your business rather than trying to make money just to cover the over heads.

There are a number of ways we can introduce continuity into our business

1) find a product that we can charge for on a monthly basis

2) membership sites

3) newsletters

4) subscriptions.

These are to name just a few.

People don’t realise but continuity models are all over the place, your monthly mobile phone phone bill, your gas and electricity bills, magazine subscriptions, sky television etc these are all based on the continuity model.

You need to try and fit a continuity model into your business, once you have done so you to will enjoy the benefits of residual income.

Until next time.

Dave

This entry was posted on Monday, July 14th, 2008 at 3:48 am and is filed under Internet Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.